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Deepika Padukone joins Louis Vuitton as ambassador and jury member for the 2025 LVMH prize

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Bollywood icon and global star Deepika Padukone has added another feather to her cap by joining the French luxury giant Louis Vuitton as a global ambassador, while also being named a jury member for the prestigious 2025 LVMH Prize for Young Fashion Designers. This marks a historic moment, further cementing her status as one of the most influential cultural figures representing India on the global stage.

Strengthening Global Presence

Deepika, already known for her collaborations with international brands and appearances at global fashion events, will now play a key role in Louis Vuitton’s campaigns and initiatives. As an ambassador, she joins an exclusive roster of international celebrities and changemakers who represent the maison’s vision of blending heritage with contemporary creativity.

Her appointment reflects Louis Vuitton’s strategic intent to strengthen its presence in the Indian market, which has rapidly emerged as one of the fastest-growing luxury destinations. By associating with Deepika, the brand not only expands its cultural reach but also connects deeply with a younger generation of aspirational consumers worldwide.

Role in the LVMH Prize Jury

Apart from being the face of Louis Vuitton, Deepika will also serve as a jury member for the 2025 LVMH Prize for Young Fashion Designers. The prize, regarded as one of the most significant platforms for emerging talent in the global fashion industry, is supported by the LVMH Group and has previously launched the careers of many groundbreaking designers.

As part of the jury, Deepika will join industry leaders, creative directors, and fashion veterans in evaluating fresh talent. Her participation is seen as a symbol of the fashion industry’s increasing recognition of India’s cultural influence on global aesthetics.

A Historic Milestone for Indian Representation

Deepika Padukone’s dual role marks a milestone in Indian representation within the luxury industry. Traditionally dominated by Western figures, the LVMH platform now reflects a more diverse and inclusive approach. For Indian audiences, Deepika’s appointment is both a source of pride and an affirmation of the growing importance of Indian cinema and fashion in global discourse.

Reactions and Cultural Impact

The announcement has sparked excitement among fans and industry watchers. Social media is abuzz with praise, with many highlighting Deepika’s ability to seamlessly bridge the gap between Bollywood, Hollywood, and high fashion. Experts believe her presence at Louis Vuitton and the LVMH Prize will create greater visibility for South Asian creativity and open doors for more collaborations between Indian designers and global luxury houses.

Deepika Padukone’s association with Louis Vuitton and her jury role for the 2025 LVMH Prize mark a defining chapter in her career and in India’s growing cultural presence in luxury fashion. By combining her cinematic influence with a global fashion platform, Deepika embodies the new era of cross-cultural representation, proving that Indian talent is at the forefront of global conversations in cinema, fashion, and culture.

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